Why White Papers in B2B Marketing are Your Lead Magnets
February 16, 2024
One of the best ways to establish yourself as a thought leader in your industry is by compiling well-researched white papers – an excellent source
Tag: Intent Amplify
Mastering B2B Sales Prospecting Best Practices for Success
February 2, 2024
In the cutthroat world of B2B sales, building a successful pipeline boils down to one crucial skill: mastering the art of B2B sales prospecting best
The Essential Tools for Every B2B Marketing Tech Stack
January 13, 2024
B2B marketers are presented with a generous amount of B2B Marketing Tech Stack tool options. But how many of those tools would really add value
What makes Intent Amplify the Top Choice in B2B Marketing ?
January 8, 2024
The last few years have seen the commoditization of B2B marketing agencies leaving the marketers overwhelmed with a sea of choices. While the options may
Optimize Your B2B Sales Funnel to Convert More Leads Into Customers
December 27, 2023
The Sales Funnel, also known as the Marketing Funnel, has always provided a path for the customer journey from the various stages. From the very
The Evolution of B2B Value Propositions: Adapting in a Changing Market
December 22, 2023
The concept of a value proposition stands as a cornerstone. As markets continuously shift and customer needs morph, the B2B value propositions undergoes a fascinating
Unlocking Business Growth: The Impact of Exceptional B2B Customer Experiences
December 20, 2023
A competitive edge requires going beyond product-centric approaches. The key to unlocking sustainable growth lies in forging genuine connections with your customers, delivering experiences that
7 Types of Buyer Segmentation to Enhance B2B Customer Journey
December 18, 2023
3 Basics Successful B2B Strategy A successful B2B strategy can be boiled down to three basics: But how do you effectively do that? The answer
Boost Your B2B Sales: Optimizing with the BANT Methodology
December 12, 2023
Sales-Qualified Lead (SQL) is a term, marketers commonly refer to when talking about a potential customer who has undergone a stage 1 evaluation and scrutiny,
Mastering the Complex B2B Buying Decision Process
December 6, 2023
By 2023, Statista projects U.S. B2B online sales to reach $1.8 trillion, and by 2025, Gartner predicts that 80% of B2B sales interactions between buyers