Intent data is a strong B2B marketing and sales tool, which gives the teams insight into the accounts that are actively looking for solutions. Nevertheless,
With the hyper-competitive B2B market today, having more data at hand doesn’t necessarily translate to seeing more clearly. Despite having an abundance of KPIs, leads,
Timing is critical in today’s competitive B2B environment. The greatest struggle of Marketing and sales teams is not finding leads. But it is actually finding
Acquiring new customers is always thrilling. But here’s the tough reality: in 2025, your fastest route to revenue growth isn’t with the next lead on
